Citizen has used an innovative structural-color ink developed by Fujifilm Corporation. The result is the Ambiluna EM100 that delivers both aesthetical appeal and wearing comfort.įor the three new Ambiluna models, biomimicry takes the form of structural colors that are found in nature. By infusing natural beauty and structures of living things into designs, Citizen believes it can make watches better and more organic. The purpose of it was to incorporate biomimicry into the creation. Shin-Ichi Fukuoka to supervise the design process for the three new models. To achieve that, Citizen solicited the help of biologist Dr. With a name combining the prefix “ambi” of “ambient” and “luna” for the moon, it seems fitting that the Ambiluna EM100 series aims to sync us with nature. Calling it “a new style of luxury watch”, the Japanese giant says the backbone of the Ambiluna is fusing style with respect for the planet and people. The Fire model is a limited edition to celebrate the 10th anniversary of Citizen L.Ĭitizen L is a collection that has been touting sustainable manufacturing ever since the introduction of the Ambiluna line in 2016. The three new EM100 models take inspiration for their design themes from the universal elements of Air, Earth, and Fire. The Ambiluna EM100 boasts light-powered Eco-Drive technology, lab-grown ethical diamonds, and knitted fabric straps made of recycled ECOPET material. Citizen has released a new ethical watch series in its sustainable-concept women’s collection, Citizen L.
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